After returning from the International Convention (April 2008) and attending several seminars on communication, promotion and explanation of PTK, two students (David Ibanez and Alex Garcia) spent several weeks developing a promotional video for the chapter. Alex and David learned at the International Convention that students are more likely to join PTK if their professors encourage them, so they decided to create a video to educate professors. This ten minute video highlights the chapter's diversity and dispels the myths of PTK elitism. This smart video showcased students majoring in different subjects and coming from different backgrounds. The video was sent to everyone on campus and created a huge impact on Canada College Faculty and District Officials. After the distribution of the video, Alex and David designed a complementary power point presentation and gave a presentation to the faculty and staff.